How to Win Friends & Influence People - Basic Summary

How to Win Friends & Influence People - Basic Summary:

"This guide to the ideas in Dale Carnegie’s How to Win Friends and Influence People will help anyone more effectively build relationships and motivate others. The following has been edited down to simply establish the book’s core ideas...

* Never criticize, condemn or complain.
o Self-criticism is extremely rare. Your criticism won’t be welcome.
o Criticism makes others defensive and resentful.
o Positive Reinforcement works better.

* Make the other person feel important.
o People deeply desire feeling important and appreciated.
o Praise others’ strengths and they’ll strive to reinforce your opinion.

* Frame requests in terms of what motivates others.
o Ask yourself: “Why should someone want to do as I ask?”"