Grant Morrison on the Corporate Memeplex

Barbelith Interviews: An Interview with Grant Morrison:

"I came to it - the ideas out there - obviously you come up with a great idea and somebody else turns up with it two weeks later - but I just thought about it by meditating on Disney. Suddenly I thought, 'What the Hell is Disney?' Walt Disney's dead now but Disney persists as a concept and people who were born after the death of Walt Disney grow up and assume positions within Disney. What are they assuming positions within? It's in this really devotional way too. What makes you grow up to wear a Mickey Mouse head and go round scaring children? Or 'I'm going to end up on the Board of Directors of Disney?' Why, why do these things occur? So I was just seeing them as in the way the Demons in the old Grimoires were seen which was kinda aggregates of power to which people could adhere themselves to or join in cultish fashion so I began to think I could talk to them like that and use ceremonial magic methods to talk to corporations and found there were ways of doing it - that's why I'm wearing a suit - this is my magical garb for this working. That_s why we evoked gmWORD Ltd. They're very powerful, ravenous weird things -corporations, strange to deal with."