What Drives All Human Behavior?

Notes for future ref... Anthony Robbins [Yes, infomercial guy... keep an open mind.]

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What Drives All Human Behavior?

Avoiding Pain & Gaining Pleasure

The secret is learning how to use pain and pleasure instead of having pain and pleasure use you. If you do that, you're in control of your life. If you don't, life controls you.

If you and I want to change our behavior, there is only one effective way to do it - we must link unbearable and immediate sensations of pain to our old behavior, and incredible and immediate sensations of pleasure to a new one.

The Six Needs

Certainty
Variety
Significance
Connection
Growth
Contribution

To Effect Lasting Change

Raise Standards
Change Limiting Beliefs
Change Strategy

For Success

Decide What You Want
Take Action
Notice Results
Change Your Approach as Needed

3 Decisions That Control and Determine Your Destiny

The decision about what to focus on
The decision about what things mean to you
The decision about what to do to create the results you want

The Science of Neuro-Associative Conditioning

Decide what you want
Get leverage
Pattern interrupt
Create Alternatives
Condition
Test

Processing Emotion

Avoidance
Denial
Comptetition
Learning and Using

Emotional Mastery

Identify what you feel
Acknowledge and appreciate
Get curious about the message
Get confident
Get certain
Get excited
Take action

Cultivate

Love and Warmth
Appreciation and Gratitude
Curiosity
Excitement and Passion
Determination
Flexibility
Confidence
Cheerfulness
Vitality
Contribution

Values Hierarchy

Move towards:

Happiness - be happy, be cheerful and have fun
Love - be loving, compassionate and caring
Growth - grow physically, mentally and spiritually
Enthusiasm - be enthusiastic and passionate about life
Adventure - make life an adventure
Contribution - contribute to the well being of others

Move away from:

Insecurity
Guilt
Failure
Fear
Humiliation

Investing

Invest 10% of income

Security [Money Market Savings] 50%
Growth [Aggressive Mutual Fund] 50%

Profits from Growth = 50% re-invest, 50% to dream purchases