"Everyone who watches advertising is persuaded by it"

Except me of course. Far too sophisticated for that sort of thing.

[Those of you unable to distinguish sarcasm, move along, nothing for you to see here.]

The Gullibility Factor test at NewsTarget.com:

"Everyone who watches advertising is persuaded by it, but no one thinks they are. Consumers believe they are rational decision makers when, in fact, they act on emotional associations embedded in their minds by clever advertising. That's because television advertising is designed to bypass the rational mind and install positive associations with brands, companies and products that later translate into measurable, consistent behavior modification in consumers. This system of influence works very well. If television advertising didn't work, advertisers would have stopped using it long ago. "